Holland & KLM

Holland and KLM asked us to help them increase their Facebook fan base. Everything’s coming up roses, er tulips!

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Holland & KLM

THE GOALS

  • Promote the Netherlands as a travel destination and generate bookings on KLM
  • Motivate more new likes of Holland and KLM USA
  • Create content that encouraged dialogue and interaction with qualified fans

THE SOLUTION

  • Two teams of cyclists touring around Holland created real time video blogs and tweets
  • Robust media campaign drove traffic to a designated Facebook App

The Results

  • 3,483
    entries
  • 86,958
    likes
  • 193 days
    time spent on app
  • 495,000,000
    media impressions

View Project

Holland & KLM